Business and Management in a Global Context
The course provides an introduction to business and management with particular emphasis on their international dimension.
Introduction to the global business environment
- Perspectives on globalisation and international business
- Political, economic and legal environments
- Culture society, ethics and corporate social responsibility
Business across borders: the foundations
- International trade and investment – theory, patterns, growth of and rationale for foreign direct investment.
- Global and regional integration and multilateral organisations
- The global financial system
- Exchange rates and the international monetary systems
International business strategy
- Strategy and the enterprise in international contexts
- Competitive strategy for international business
- Entry strategies, alliances and evolution
- Marketing and R&D strategy
International business management
- Organisation of international business
- Global sourcing of production and services
- Global information systems management
- International dimensions of human resources management
If you complete the course successfully, you should be able to:
- demonstrate knowledge of, and the ability to assess, core institutions of international business and how firms manage on the global stage
- assess regional, cultural and institutional differences in how business is conducted globally
- apply core understandings, frameworks and management principles to specific business contexts
- formulate choices and decisions in international business strategy and operations
- operate as an informed employee in an international firm.
- Peng, M. and Meyer, K. (2011). International Business. Cengage Learning EMEA
- Willcocks, L. (2013). Global Business Management Foundations. Brookes Publishing. Course information sheets
