Dr. Pedro Sena-Dias

Pedro Sena-Dias holds a PhD in Management from Nova School of Business and Economics. His research lies at the intersection of international business, global strategy, and organizational behavior, with a particular interest in how managers and founders shape a firm’s system of activities, especially in the context of internationalization. He employs qualitative methodologies to examine complex phenomena such as business model schemes, managerial paradoxes, and competing institutional logics.

Pedro has a strong teaching background in International Management, Global Strategy, and Organizational Behavior. He has a particular affinity for the case study method and has received recognition for his award-winning teaching cases. Prior to entering academia, he accumulated over a decade of industry experience in multinational corporations in the US and UK, working in country and product management roles, as well as more than five years of entrepreneurial experience.

• 2nd place on the FAE Case Study 2017 competition
• Winner on the FAE/EDP Case Study 2015 competition

• International business

• International entrepreneurship

• Internationalization process theory

• Business models

• Case studies

• MN1178 Business and Management in a Global Context

Papers

Sena-Dias, P., & Pina e Cunha, M. (2023). Managerial Schemas As Forces For Early Internationalization And Later Transitions: Lessons From A World Leader Born Global. Preprint.

Sena-Dias, P., & Pina e Cunha, M. (2022). Business models and the internationalization of the firm. Preprint.

Pina e Cunha, M., Sena-Dias, P., & Berti, M. (2021). Paradox In Marketing Theory. Preprint.

Pina e Cunha, M., Sena-Dias, P., & Rego, A. (2021). Métodos Qualitativos Em Estudos Organizacionais: Respondendo A Cinco Questões (Book). Preprint.

Sena-Dias, P., Pina e Cunha, M. & Clegg, S. (2019). Jumble of Labels: Sorting Through Qualitative Research. Preprint.

Book Chapters

Sena-Dias, P. & Pina e Cunha, M. (2020). Eupsychia 2049: Explorations of The Future Of Work, Workers And Organizations Inspired By Blade Runner. In Schulz, K-P. and Mnisri, K. (Ed.). Pathways to Connect Creativity and Sustainable Development (pp. 33-50), Nancy, France: PUN – Éditions Universitaires De Lorraine.

Case Studies

Sena-Dias, P., Pina e Cunha, M. (2022). Nelo Kayaks: best over bigger. Paradoxes of Management and Organization, Short Cases For Pedagogical Use. Edições Sílabo

Sena-Dias, P., Pina e Cunha, M. (2017). José Mourinho (2nd place on the FAE/EDP Case Study 2017 competition – Honorable Mention)

Sena-Dias, P., Pina e Cunha, M. & Rego, A. (2015). Back to the footure, (FAE/EDP Case Study 2015 competition winner)